Did you know that Canva has over 20 million users in over 190 countries? That’s a lot of people using the online design software, which made it one of the most popular tools for creating visual content online. Canva is a brilliant resource for all your graphic design needs. From blog images to social media posts and print materials, you can create almost anything with this user-friendly tool at your fingertips. However, with so many different users and needs, it’s also an overwhelming place to begin if you’re not familiar with these kinds of programs. Luckily, we have some tips that will help get you started on the right track.
Read the tutorials
The best way to learn any software is to read the tutorials. There are plenty of tutorials for different types of designs and uses, so you can find something relevant to your needs. The more you use the software, the more comfortable you’ll be with the tools and the process, so you can create exactly what you want with less stress and frustration.
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Use the Shapes
You’ll notice that there are plenty of shapes to choose from on the right-hand side of the screen. This is a great tip for beginners because it allows you to create your designs very quickly and easily. You can select a shape and then add your own text, images, and colours to make it your own. Once you understand how these work, you can create almost any design in a very short amount of time.
Be consistent with your fonts
This is an important tip for anyone who is creating visuals with text. The fonts that you select can make a huge difference in terms of how professional your designs seem. For example, fonts like Comic Sans, Papyrus, and Calibri are not recommended for most designs. You want to choose a font that is simple and easy to read.
Add a background colour
When creating images, especially those that are designed to be used on social media, you want to make sure that they stand out against the page. Using a background colour behind your visual elements will make them much more visible to the viewer, helping them to focus on your content. The best way to find a background colour that works for your visual is to use the colour picking tool in Canva. This will tell you which colours are the most visible on the page, helping you to find the perfect colour for your design.
Don’t be afraid to use the accent colour
Another good tip for creating visual content that stands out is to use the accent colour. The accent colour is the colour that you select from the colour wheel in Canva. This is the colour that is used behind the text in your design. For example, the accent colour is often used for headers on a blog or social media post. This is helpful because it adds another visual element to your design, helping it to stand out and be more visually appealing to your readers.
Try different ad sizes and layouts
One of the best features of Canva is the ability to create ads and visual content for your blog or social media pages. This is a great way to get more out of the designs that you create. You can choose from a number of different ad sizes and layouts, including image ads and social media posts. This will allow you to create a design that will be used in a variety of places, increasing your exposure and potential readership.
Conclusion
Creating visuals is an important part of any online marketing plan. If you want to increase your visibility, improve brand awareness, and drive more traffic to your website or social media pages, then you need to create compelling visual content. There are many design tools available, but Canva is one of the easiest to use and most affordable.